Box 6
Contains 209 Results:
F. J. Bosch, Executive Vice President--Operations, General Electric Company, Marketing Information Bulletin, "The Marketing Philosophy as a Way of Business Life; An address to American Management Association" Booklet, 1957-02-04
This collection contains papers, relating to Ben Graves' life and his time spent as President of various universities.
Business Week, Marketing, "New gasolines stir up a storm" Article, 1961-11-25
This collection contains papers, relating to Ben Graves' life and his time spent as President of various universities.
C&EN, Dr. Theodore Levitt, "Marketing R&D for Marketing Innovation" Article, 1961-10-16
This collection contains papers, relating to Ben Graves' life and his time spent as President of various universities.
Roy Larsen, Chairman, Executive Committee, Time, Inc., "Advertising and the Affluent Society" Article, 1961-09-01
This collection contains papers, relating to Ben Graves' life and his time spent as President of various universities.
AW Lehman, Advertising Research Foundation, Inc., Letter to Norman Baxla, Instructor, Louisiana State University, Department of Management and Marketing; "ARF Studies and Reports (1952 to Present)" List; Herbert Bolt, Hawthorn Books, Inc., "The President's Guide to Club and Organization Management and Meetings" Informational Packet, 1959-04-20 - 1962
This collection contains papers, relating to Ben Graves' life and his time spent as President of various universities.
Printer's Ink, L. E. Purvis, "Market research--from a researcher's viewpoint" Article, 1962-03-02
This collection contains papers, relating to Ben Graves' life and his time spent as President of various universities.
The Journal of Marketing, "Two Significant Articles on Sales Operations" Booklet, 1957-10
This collection contains papers, relating to Ben Graves' life and his time spent as President of various universities.
"References From Publications of the American Marketing Association on the subject of Ethics"
This collection contains papers, relating to Ben Graves' life and his time spent as President of various universities.
"References From Publications of the American Marketing Association on the subject of Consumer Behavior"
This collection contains papers, relating to Ben Graves' life and his time spent as President of various universities.
"References From Publications of the American Marketing Association on the subject of Advertising"
This collection contains papers, relating to Ben Graves' life and his time spent as President of various universities.